Thoughts @ Amit Gupta is a blog by Amit Gupta on india, internet , mobile, marketing and life in general. » Cricket

At last this works

Amit Gupta — Tue, 12 Aug 2008 17:02:19 +0000

Thanks mayank to bring my site back to life (though the site was down because of him only). There is so much happened in last 15 days.

a) I have an fantabulous offsite @ riverside resort , Karjat near Mumbai (Amazing place , will upload pics soon)

b) India lost the test to Srilanka

c) Olympics kicked off in China on 08.08.08 and icing on the cake being India winning first individual gold @ olympics (Abhinav Bindra made us all proud by winning a gold)

Makaan.com TV Commercial

Amit Gupta — Fri, 18 Apr 2008 16:43:18 +0000

After 7 months of launch makaan.com has come out with a TVC. And as an associated sponsor to the Extra Innings during IPL. I hope Makaan will generate loads of brand recall.

There are various factors what make this commercial stand out including a very well executed and co-ordinated performance of animated Mouse Character and human actor. This commercial has a very peppy and hummable background score.

Catch this throughout the telecast of IPL. As of now check this out :

IPL – Kab Aayega Baap !!!

Amit Gupta — Mon, 07 Apr 2008 17:59:31 +0000

Kab aayega ranjan aur mano ka baap! There is an extensive and long search for ranjan and mano for their baap. After a long wait of 8 years and endless taunting of people their mother attempts suicide. Suddenly we discovered who is “mano-ranjan ka baap”

Hilarious and simply brilliant is how I would describe latest commercial of DLF – Indian Premier League. Agency has successfully married the two biggest religion of nation Cricket and Bollywood in this one script. The advertisement not only has brilliant story line but also executed to the perfection.

The tempo was build over a period of time and viewers’ curiosity was raised to a level that it becomes a talking point among them. Everyone wanted to know “Kaun hai bachcho ka baap”.

Hope the IPL itself also turns out to be equally exciting.

Cricket Moolah Unlimited

Amit Gupta — Wed, 20 Feb 2008 17:53:53 +0000

Crick·et
noun

1. Only sport in the dictionary of Indians

2. Money

Crick’et.er
noun

1. Sportsperson

2. Model

3. Endorsements

BCCI
noun

1. Mint

2. Money spinners

3. Politics

Image Credit : ballsports.com

Gentleman was it “Monkey” or “Maa ki”

Amit Gupta — Wed, 30 Jan 2008 16:47:24 +0000

Harbhajan’s controversial spat with Symond has come to an end. The outcome though was bit predictable with BCCI literally arm-twisted the cricketing giant with a threat to abandon the tour. So the charges against our turbunator were mellowed. Now, we will have Harbhajan and Symond once again battling it out at field in the upcoming one dayers.

Whatever it may be but cricket is no longer seems to be a Gentleman’s game for sure.