Tag: CPC

  • Abuse of Cost Per Click (CPC) Marketing?

    Abuse of Cost Per Click (CPC) Marketing?

    Cost Per Click better known as CPC advertising is one of the most popular ROI (return on Investment) driven model in online world. Google has build in a complete empire revolving around this model. This model provides a win-win situation to publishers (websites), ad-networks (like Google, Komli etc) and advertisers (sellers). Advertisers pays to the…